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Brand History

Yokohama Rubber Company is a Japan based multinational tyre company that was started way back in 1917. Three years later, it established the Hiranuma Plant, which was successful in making the country's first corded tyres. In the year 1929, the Yokohama plant was founded with a production capacity that was the largest than any other rubber factory in their country. In 1951, its Hiratsuka factory started operations and the next year, its headquarters moved to the capital city of Tokyo from Yokohama city. Their first ADVAN series HPT radial tyre was launched between years 1960 and 1970. Yokohoma Tyre Corporation is the firm's manufacturing and marketing arm, which is based in the city of Salem, Virginia in the United States of America. The company has a workforce of around 19,770 employees. In 2014, its first Indian manufacturing unit was set up in the Bahadurgarh city of Haryana state. This was started with an investment of more than Rs. 300 crores and has the capacity of producing nearly 2000 tyres per day. Yokohama tyres India is synonymous with good quality tyre products. It manufactures the Yokohama Earth-1 tyres, which are particularly designed considering the Indian road conditions. Meanwhile, the tyre maker has garnered a lot of esteem in the market owing to its impressive products. Yokohama tyre price has always been economical, so as to cater to a larger population. 

Yokohama tyres has always believed in delivering the best products at competitive prices. It has offered high performance tyres for a wide range of vehicles across the globe. These include trucks, passenger cars, industrial and commercial vehicles as well as buses. It has also offered mining and construction equipment along with automobile related components. The tyre manufacturer has set the price of its products in an economical range, so that they meet the requirements all the customers. The Japanese tyre major also offers several industrial assets like rubber molded products, water repellent materials, sound and vibration proof materials, conveyor belts, marine fenders, oil spill containment booms and many others in the list. Furthermore, it makes aerospace as well as golf related products. Also, the company offers information processing services. Yokohama tyres review given by various buyers have also garnered a lot of attention, as they are very positive about the products. In addition to this, the tyres produced by the company are easily available at various dealerships in India, which are present in almost all the cities of the country. 

In October 2011, the Yokohama racing team, Thunderbolt was a winner in the 13th Maruti Suzuki Raid-de-Himalaya Rally, which was held in Srinagar. The tyre marque participated in the Auto Expo 2012, which took place in the month of January. The manufacturer has established a passenger car tyre plant in Haryana with an annual production capacity of 7,00,000 tyres. Later in the year 2013, it also released the Yokohama TV commercial, which has been a runaway hit with the masses.